May Advertisement Model Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for advertisement models!

The rankings were determined through an analysis of consumer behavior, using big data collected from April 7 to May 7. The Korean Business Research Institute evaluated the participation, communication, media, and social values of popular advertisement models in order to calculate each star’s total brand reputation index for the month.

Byeon Woo Seok topped this month’s list after seeing a whopping 356.40 percent increase in his brand reputation index since April, bringing his total score to 3,762,141. High-ranking phrases in his keyword analysis included “Grand Prince Ian,” “Perfect Crown,” and “Jae Seok’s B&B Rules!”, while his highest-ranking related terms included “heart skip a beat,” “confess,” and “model.” Byeon Woo Seok’s positivity-negativity analysis also revealed a score of 93.51 percent positive reactions.

Lim Young Woong took second place with a brand reputation index of 3,349,309, marking a 15.64 percent rise in his score since last month.

Soccer star Son Heung Min jumped to third place after seeing a 184.25 percent increase in his brand reputation index, bringing his total score to 3,067,512 for the month.

Park Ji Hoon came in at a close fourth with a brand reputation index of 2,831,202, marking a 49.25 percent increase in his score since April.

Finally, BTS rounded out the top five with a brand reputation index of 2,691,868 for May.

Check out the top 30 for this month below!

  1. Byeon Woo Seok
  2. Lim Young Woong
  3. Son Heung Min
  4. Park Ji Hoon
  5. BTS
  6. IVE
  7. BLACKPINK
  8. Yu Jae Seok
  9. Kim Yuna
  10. Lee Jung Hoo
  11. Go Youn Jung
  12. Kim Hye Yoon
  13. Lee Jung Jae
  14. Ma Dong Seok
  15. Gong Yoo
  16. 2PM’s Lee Junho
  17. Lee Chan Won
  18. Kim Do Yeong
  19. KiiiKiii
  20. Park Bo Gum
  21. Um Tae Goo
  22. Koo Kyo Hwan
  23. Ji Ye Eun
  24. Hearts2Hearts
  25. Jun Ji Hyun
  26. Kim Go Eun
  27. Jun Hyun Moo
  28. Ryu Hyun Jin
  29. Park Bo Young
  30. Park Jeong Min

Watch Park Ji Hoon’s new drama “The Legend of Kitchen Soldier” on Viki below:

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And watch Byeon Woo Seok in “Lovely Runner” below!

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May Advertisement Model Brand Reputation Rankings Announced插图

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Watch: Gong Yoo, Kim Go Eun, Lee Dong Wook, And Yoo In Na Return To Iconic “Guardian: The Lonely And Great God” Filming Locations After 10 Years

tvN’s special variety show for “Guardian: The Lonely and Great God” (“Goblin”)’s 10th anniversary has unveiled its first teaser!

“’Guardian: The Lonely and Great God’ 10th Anniversary Trip” is a special program created to celebrate the 10th anniversary of the hit drama “Guardian: The Lonely and Great God,” also known as “Goblin,” which became a global phenomenon. Gong Yoo, Kim Go Eun, Lee Dong Wook, and Yoo In Na travel to Gangneung to revisit unforgettable filming locations, share behind-the-scenes stories, and reflect on the lasting impact of the drama.

The first teaser captures the heartwarming reunion of the four stars as they gather again after a decade. Visiting the Gangneung seaside that served as the backdrop for many iconic scenes in the drama, the cast celebrates the 10th anniversary together. Gong Yoo says, “Let’s have fun and enjoy today,” while Kim Go Eun excitedly remarks, “It really has been 10 years since I’ve been here.”

Lee Dong Wook reflects in disbelief, saying, “‘Goblin’ has already been around for 10 years?” while Yoo In Na shares, “It’s amazing how everything still looks exactly the same.”

The teaser also shows the cast visiting the famous Jumunjin breakwater in Gangneung, the symbolic location where Ji Eun Tak (Kim Go Eun) first summoned Goblin Kim Shin (Gong Yoo) in the drama.

As Gong Yoo reflects, saying, “This feels strange,” Yoo In Na adds, “I don’t think I’ll ever forget this.”

Watch the teaser below:

“’Guardian: The Lonely and Great God’ 10th Anniversary Trip” premieres on July 4 at 9:10 p.m. KST.

In the meantime, watch “Guardian: The Lonely and Great God” on Viki:

WATCH NOW

Source (1)

Watch: Gong Yoo, Kim Go Eun, Lee Dong Wook, And Yoo In Na Return To Iconic “Guardian: The Lonely And Great God” Filming Locations After 10 Years插图

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“Guardian: The Lonely And Great God” 10th Anniversary Special Starring Gong Yoo, Kim Go Eun, Lee Dong Wook, And Yoo In Na Shares Filming Details

The “Guardian: The Lonely and Great God” cast has reunited!

Following reports from news outlets, tvN confirmed, “The four actors (Gong Yoo, Kim Go Eun, Lee Dong Wook, and Yoo In Na) filmed a travel variety show for one night and two days in Gangneung of Gangwon Province from April 24 to 25.”

Previously, it was announced that the main cast of “Guardian: The Lonely and Great God” will be reuniting for an upcoming 10th anniversary special. The program will be helmed by producing director Hwang Da Won of “Handsome Trot” and “City Girls on the Climb.”

The upcoming reunion program is slated to air in the first half of 2026.

Watch “Guardian: The Lonely and Great God” on Viki:

Watch Now

Source (1) (2)

Top Photo Credit: Xportsnews

“Guardian: The Lonely And Great God” 10th Anniversary Special Starring Gong Yoo, Kim Go Eun, Lee Dong Wook, And Yoo In Na Shares Filming Details插图

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April Movie Star Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for film actors.

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of 50 popular movie stars, using big data collected from March 21 to April 21.

The stars of the hit film “The King’s Warden” dominated this month’s list, sweeping all of the top three spots for April.

Park Ji Hoon continued his reign at the top of the list with a brand reputation index of 21,805,584 for the month. High-ranking phrases in his keyword analysis included “The King’s Warden,” “The Legend of Kitchen Soldier,” and “Danjong oppa,” while his highest-ranking related terms included “record,” “depth,” and “release.”

Yoo Hae Jin held onto his spot at second place with a brand reputation index of 15,022,816, while Yoo Ji Tae maintained his position at third with a score of 9,578,658.

Park Jeong Min rose to fourth place with a brand reputation index of 7,736,645, marking a 9.84 percent increase in his score since last month.

Finally, Yoon Kyung Ho rounded out the top five with a brand reputation index of 7,153,685, marking a 10.94 percent rise in his score since March.

Check out the top 30 for this month below!

  1. Park Ji Hoon 
  2. Yoo Hae Jin
  3. Yoo Ji Tae
  4. Park Jeong Min
  5. Yoon Kyung Ho
  6. Jeon Mi Do
  7. Lee Jun Hyuk
  8. Kim Min
  9. Han Ji Min
  10. Kim Hye Yoon
  11. Ha Jung Woo
  12. Lee Byung Hun
  13. Shin Sae Kyeong
  14. Byun Yo Han
  15. Lee Sung Min
  16. Kim Tae Ri
  17. Mun Ka Young
  18. Son Suk Ku
  19. Koo Kyo Hwan
  20. Kim Hye Soo
  21. Lee Je Hoon
  22. Zo In Sung
  23. Seo In Guk
  24. Park Shi Hoo
  25. Gong Yoo
  26. Song Kang Ho
  27. Park Ji Hwan
  28. Go Youn Jung
  29. Hyun Bin
  30. Moon Chae Won

Watch Park Ji Hoon in his drama “Love Song for Illusion” on Viki below:

Watch Now

Or check out Yoo Hae Jin’s film “Big Deal” here:

Watch Now

And watch Yoo Ji Tae in “When My Love Blooms” below!

Watch Now

April Movie Star Brand Reputation Rankings Announced插图

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