May Girl Group Member Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual girl group members!

The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 730 girl group members, using big data collected from April 17 to May 17.

IVE’s Jang Won Young held onto her spot at the top of the list with a brand reputation index of 6,715,647 for May. High-ranking phrases in her keyword analysis included “BANG BANG,” “Lucky Vicky,” and “Wonyoung-esque mindset,” while her highest-ranking related terms included “sexy,” “advertise,” and “model.” Jang Won Young’s positivity-negativity analysis also revealed a score of 91.53 percent positive reactions.

BLACKPINK’s Jennie maintained her position at second place with a brand reputation index of 4,745,164, while aespa’s Karina held steady at third place with a score of 4,487,074.

IVE’s An Yu Jin rose to fourth place with a brand reputation index of 3,359,321, marking a 1.58 percent increase in her score since April.

Finally, BLACKPINK’s Lisa rounded out the top five for May with a brand reputation index of 3,142,015.

Check out the top 30 for this month below!

  1. IVE’s Jang Won Young
  2. BLACKPINK’s Jennie
  3. aespa’s Karina
  4. IVE’s An Yu Jin
  5. BLACKPINK’s Lisa
  6. aespa’s Winter
  7. ILLIT’s Wonhee
  8. BLACKPINK’s Jisoo
  9. BLACKPINK’s Rosé
  10. MAMAMOO’s Hwasa
  11. aespa’s Ningning
  12. KISS OF LIFE’s Natty
  13. Red Velvet’s Joy
  14. TWICE’s Jeongyeon
  15. IVE’s Rei
  16. LE SSERAFIM’s Kim Chaewon
  17. NMIXX’s Sullyoon
  18. IVE’s Liz
  19. Red Velvet’s Seulgi
  20. IVE’s Gaeul
  21. Red Velvet’s Irene
  22. TWICE’s Jihyo
  23. aespa’s Giselle
  24. IVE’s Leeseo
  25. Girls’ Generation’s Taeyeon
  26. Red Velvet’s Wendy
  27. TWICE’s Dahyun
  28. TWICE’s Mina
  29. ITZY’s Yuna
  30. ILLIT’s Moka

May Girl Group Member Brand Reputation Rankings Announced插图

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Individual Idol Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual idols!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of 1,730 idols, using big data collected from March 23 to April 23.

Wanna One’s Park Ji Hoon continued his reign at the top of the list with a brand reputation index of 9,217,765. High-ranking phrases in his keyword analysis included “RE:FLECT,” “boyish charm,” and “Bodyelse,” while his highest-ranking related terms included “release,” “look forward to,” and “make a comeback.” Park Ji Hoon’s positivity-negativity analysis also revealed a score of 93.61 percent positive reactions.

BTS’s Jimin came in at a close second with a brand reputation index of 9,187,795, marking a 20.45 percent increase in his score since last month.

BTS’s Jungkook shot to third place after seeing a whopping 174.83 percent rise in his brand reputation index, bringing his total score for the month to 8,333,406.

BTS’s V held onto his spot at fourth place with a brand reputation index of 7,876,522, marking a 41.01 percent increase in his score since last month.

Finally, IVE’s Jang Won Young rounded out the top five with a brand reputation index of 7,161,255, marking a 14.41 percent rise in her score.

Check out the top 30 for this month below!

  1. Wanna One’s Park Ji Hoon
  2. BTS’s Jimin
  3. BTS’s Jungkook
  4. BTS’s V
  5. IVE’s Jang Won Young
  6. BLACKPINK’s Jennie
  7. BTS’s Jin
  8. BTS’s RM
  9. BTS’s j-hope
  10. BTS’ Suga
  11. BLACKPINK’s Rosé
  12. aespa’s Karina
  13. BLACKPINK’s Lisa
  14. BIGBANG’s G-Dragon
  15. KISS OF LIFE’s Natty
  16. BLACKPINK’s Jisoo
  17. IVE’s An Yu Jin
  18. Red Velvet’s Joy
  19. aespa’s Winter
  20. IVE’s Rei
  21. NU’EST and Wanna One’s Hwang Minhyun
  22. Red Velvet’s Irene
  23. SHINee’s Key
  24. THE BOYZ’s New
  25. Girls’ Generation’s Taeyeon
  26. TWICE’s Nayeon
  27. Girls’ Generation’s Lim Yoona
  28. Red Velvet’s Seulgi
  29. Red Velvet’s Wendy
  30. THE BOYZ’s Juyeon

Watch teasers for Park Ji Hoon’s upcoming drama “The Legend of Kitchen Soldier” here:

Watch Now

And check out BTS’s docu-series “BREAK THE SILENCE” below!

Watch Now

Individual Idol Brand Reputation Rankings Announced插图

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