September Variety Star Brand Reputation Rankings Announced

The Korean Business Research Institute has published this month’s brand reputation rankings for variety stars!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of 50 popular entertainers, using big data collected from August 5 to September 5.

Yu Jae Seok held onto his spot at the top of the list this month with a brand reputation index of 4,809,272. High-ranking phrases in his keyword analysis included “How Do You Play?”, “You Quiz on the Block,” and “Running Man,” while his highest-ranking related terms included “talk,” “funny,” and “consistent.” Yu Jae Seok’s positivity-negativity analysis also revealed a score of 92.83 percent positive reactions.

Lee Sung Min rose to second place with a brand reputation index of 3,307,041, marking a 20.62 percent increase in his score since August.

Shin Dong Yup climbed to third place with a brand reputation index of 2,060,255, marking a 42.15 percent rise in his score since last month.

Kim Jong Kook took fourth place with a brand reputation index of 1,538,092, while Kang Ho Dong came in at a close fifth with a score of 1,481,250.

Check out the top 30 for this month below!

  1. Yu Jae Seok
  2. Lee Sung Min
  3. Shin Dong Yup
  4. Kim Jong Kook
  5. Kang Ho Dong
  6. Heo Kyung Hwan
  7. Joo Woo Jae
  8. Jang Do Yeon
  9. HaHa
  10. Kim Jong Min
  11. Tak Jae Hoon
  12. Seo Jang Hoon
  13. Kim Sook
  14. Kim Won Hun
  15. Kim Joon Ho
  16. Lee Hyori
  17. Ahn Jung Hwan
  18. Kim Young Chul
  19. Lee Kyung Kyu
  20. Ji Suk Jin
  21. Kwak Beom
  22. Jung Hyung Don
  23. Lee Soo Geun
  24. Defconn
  25. Yang Se Chan
  26. Hong Hyun Hee
  27. Kim Gura
  28. Super Junior’s Kim Heechul
  29. Kim Dae Hee
  30. Kim Dong Hyun

Watch Yu Jae Seok and Kim Jong Kook on “Running Man” below:

Watch Now

Or check out Lee Sung Min’s film “Handsome Guys” below!

Watch Now

Top Photo Credit: Xportsnews


September Variety Star Brand Reputation Rankings Announced插图

Celeb,Music Show,Ahn Jung Hwan,Defconn,drama,HaHa,Heo Kyung Hwan,Hong Hyun Hee,Jang Do Yeon,Ji Suk Jin,Joo Woo Jae,Jung Hyung Don,Kang Ho Dong,Kim Dae Hee,Kim Dong Hyun,Kim Gura,Kim Heechul,Kim Jong Kook,Kim Jong Min,Kim Joon Ho,Kim Sook,Kim Won Hun,Kim Young Chul (1974),Kwak Beom,Lee Hyori,Lee Kyung Kyu,Lee Soo Geun,Lee Sung Min,Seo Jang Hoon,Shin Dong Yup,Super Junior,Tak Jae Hoon,XPN,Yang Se Chan,Yu Jae SeokAhn Jung Hwan,Defconn,drama,HaHa,Heo Kyung Hwan,Hong Hyun Hee,Jang Do Yeon,Ji Suk Jin,Joo Woo Jae,Jung Hyung Don,Kang Ho Dong,Kim Dae Hee,Kim Dong Hyun,Kim Gura,Kim Heechul,Kim Jong Kook,Kim Jong Min,Kim Joon Ho,Kim Sook,Kim Won Hun,Kim Young Chul (1974),Kwak Beom,Lee Hyori,Lee Kyung Kyu,Lee Soo Geun,Lee Sung Min,Seo Jang Hoon,Shin Dong Yup,Super Junior,Tak Jae Hoon,XPN,Yang Se Chan,Yu Jae Seok#September #Variety #Star #Brand #Reputation #Rankings #Announced1790198095

September Advertisement Model Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for advertisement models!

The rankings were determined through an analysis of consumer behavior, using big data collected from August 3 to September 3. The Korean Business Research Institute evaluated the participation, communication, media, and social values of popular advertisement models in order to calculate each star’s total brand reputation index for the month.

BTS continued their reign at the top of the list with a brand reputation index of 3,932,230, marking a 10.70 percent increase in their score since August. High-ranking phrases in the group’s keyword analysis included “ARMY,” “ARIRANG,” and “Billboard,” while their highest-ranking related terms included “hot,” “prove,” and “confident.” BTS’s positivity-negativity analysis also revealed a score of 93.09 percent positive reactions.

RESCENE jumped to second place after seeing a 118.01 percent increase in their brand reputation index, bringing their total score to 3,427,885 for September.

Lim Young Woong took third place with a brand reputation index of 1,648,327, while Yu Jae Seok ranked fourth with a score of 1,473,244.

Finally, IVE came in at a close fifth with a brand reputation index of 1,367,588 for September.

Check out the top 30 for this month below!

  1. BTS
  2. RESCENE
  3. Lim Young Woong
  4. Yu Jae Seok
  5. IVE
  6. BLACKPINK
  7. Park Ji Hoon
  8. Kim Do Yeong
  9. Byeon Woo Seok
  10. Go Youn Jung
  11. PSY
  12. Son Heung Min
  13. Lee Jung Hoo
  14. Jung Hae In
  15. Park Jin Young
  16. Gong Yoo
  17. Lee Chan Won
  18. So Ji Sub
  19. BIBI
  20. Kim Go Eun
  21. TWICE
  22. Park Eun Bin
  23. Kim Hye Soo
  24. Faker
  25. Kim Jong Kook
  26. Jun Ji Hyun
  27. Sung Si Kyung
  28. Red Velvet
  29. Kim Yuna
  30. Park Bo Gum

Watch BTS’s docu-series “BREAK THE SILENCE” on Viki below:

Watch Now

And watch Yu Jae Seok on “Running Man” below!

Watch Now


September Advertisement Model Brand Reputation Rankings Announced插图

Celeb,BIBI,BLACKPINK,BTS,Byeon Woo Seok,Faker,Go Youn Jung,Gong Yoo,IVE,Jun Ji Hyun,Jung Hae In,Kim Do Yeong,Kim Go Eun,Kim Hye Soo,Kim Jong Kook,Kim Yuna,kpop,Lee Chan Won,Lee Jung Hoo,Lim Young Woong,Park Bo Gum,Park Eun Bin,Park Ji Hoon,Park Jin Young,PSY,Red Velvet,RESCENE,So Ji Sub,Son Heung Min,Sung Si Kyung,TWICE,Yu Jae SeokBIBI,BLACKPINK,BTS,Byeon Woo Seok,Faker,Go Youn Jung,Gong Yoo,IVE,Jun Ji Hyun,Jung Hae In,Kim Do Yeong,Kim Go Eun,Kim Hye Soo,Kim Jong Kook,Kim Yuna,kpop,Lee Chan Won,Lee Jung Hoo,Lim Young Woong,Park Bo Gum,Park Eun Bin,Park Ji Hoon,Park Jin Young,PSY,Red Velvet,RESCENE,So Ji Sub,Son Heung Min,Sung Si Kyung,TWICE,Yu Jae Seok#September #Advertisement #Model #Brand #Reputation #Rankings #Announced1788901996

August Variety Star Brand Reputation Rankings Announced

The Korean Business Research Institute has published this month’s brand reputation rankings for variety stars!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of 50 popular entertainers, using big data collected from July 1 to August 1.

Yu Jae Seok continued his reign at the top of the list this month with a brand reputation index of 5,263,371, marking a 1.21 percent increase in his score since July. High-ranking phrases in his keyword analysis included “How Do You Play?”, “Happy Together,” and “Running Man,” while his highest-ranking related terms included “outstanding,” “meticulous,” and “humble.” Yu Jae Seok’s positivity-negativity analysis also revealed a score of 92.08 percent positive reactions.

Kim Jong Kook rose to second place with a brand reputation index of 2,792,003, marking a 52.84 percent increase in his score since last moth.

Meanwhile, Lee Sung Min shot to third place with a brand reputation index of 2,741,606 for August.

HaHa came in at a close fourth with a brand reputation index of 2,689,721, and Kim Joon Ho rounded out the top five with a score of 2,627,666.

Check out the top 30 for this month below!

  1. Yu Jae Seok
  2. Kim Jong Kook
  3. Lee Sung Min
  4. HaHa
  5. Kim Joon Ho
  6. Heo Kyung Hwan
  7. Jun Hyun Moo
  8. Kim Dong Hyun
  9. Kang Ho Dong
  10. Joo Woo Jae
  11. Seo Jang Hoon
  12. Ahn Jung Hwan
  13. Kim Young Hee
  14. Kim Jong Min
  15. Shin Dong Yup
  16. Kim Shin Young
  17. Park Myung Soo
  18. Lee Young Ja
  19. Jang Do Yeon
  20. Kim Gura
  21. Tak Jae Hoon
  22. Kim Sook
  23. Yoon Jong Shin
  24. Lee Soo Geun
  25. Lee Kyung Kyu
  26. Kim Young Chul
  27. Super Junior’s Kim Heechul
  28. Kwak Beom
  29. Ji Suk Jin
  30. Jung Hyung Don

Watch Yu Jae Seok, Kim Jong Kook, and HaHa on “Running Man” below:

Watch Now

Or check out Lee Sung Min’s film “Boss” below!

Watch Now

Top Photo Credit: Xportsnews


August Variety Star Brand Reputation Rankings Announced插图

Celeb,Ahn Jung Hwan,drama,HaHa,Heo Kyung Hwan,Jang Do Yeon,Ji Suk Jin,Joo Woo Jae,Jun Hyun Moo,Jung Hyung Don,Kang Ho Dong,Kim Dong Hyun,Kim Gura,Kim Heechul,Kim Jong Kook,Kim Jong Min,Kim Joon Ho,Kim Shin Young,Kim Sook,Kim Young Chul,Kim Young Hee,Kwak Beom,Lee Kyung Kyu,Lee Soo Geun,Lee Young Ja,Park Myung Soo,Seo Jang Hoon,Shin Dong Yup,Super Junior,Tak Jae Hoon,XPN,Yoon Jong Shin,Yu Jae SeokAhn Jung Hwan,drama,HaHa,Heo Kyung Hwan,Jang Do Yeon,Ji Suk Jin,Joo Woo Jae,Jun Hyun Moo,Jung Hyung Don,Kang Ho Dong,Kim Dong Hyun,Kim Gura,Kim Heechul,Kim Jong Kook,Kim Jong Min,Kim Joon Ho,Kim Shin Young,Kim Sook,Kim Young Chul,Kim Young Hee,Kwak Beom,Lee Kyung Kyu,Lee Soo Geun,Lee Young Ja,Park Myung Soo,Seo Jang Hoon,Shin Dong Yup,Super Junior,Tak Jae Hoon,XPN,Yoon Jong Shin,Yu Jae Seok#August #Variety #Star #Brand #Reputation #Rankings #Announced1788129497

August Advertisement Model Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for advertisement models!

The rankings were determined through an analysis of consumer behavior, using big data collected from July 6 to August 6. The Korean Business Research Institute evaluated the participation, communication, media, and social values of popular advertisement models in order to calculate each star’s total brand reputation index for the month.

BTS topped this month’s list after seeing a whopping 204.72 percent increase in their brand reputation index since July, bringing their total score to 3,552,236. High-ranking phrases in the group’s keyword analysis included “outstanding,” “boycott,” and “surpass.” BTS’s positivity-negativity analysis also revealed a score of 93.67 percent positive reactions.

Lim Young Woong took second place with a brand reputation index of 2,141,773, marking a 2.45 percent rise in his score since last month.

Yu Jae Seok jumped to third place after seeing a 101.62 percent increase in his brand reputation index, bringing his total score to 1,629,965 for August.

Meanwhile, RESCENE made their debut on the list this month with a brand reputation index of 1,572,383.

IVE came in at a close fifth with a brand reputation index of 1,479,248, marking a 72.55 percent increase in their score since July.

Check out the top 30 for this month below!

  1. BTS
  2. Lim Young Woong
  3. Yu Jae Seok
  4. RESCENE
  5. IVE
  6. BLACKPINK
  7. So Ji Sub
  8. Park Ji Hoon
  9. Kim Do Yeong
  10. Gong Yoo
  11. Son Heung Min
  12. Byeon Woo Seok
  13. Lee Jung Hoo
  14. Kim Jong Kook
  15. aespa
  16. SEVENTEEN
  17. PSY
  18. Kim Go Eun
  19. Park Bo Gum
  20. Lee Byung Hun
  21. ILLIT
  22. Park Eun Bin
  23. Zo In Sung
  24. TWICE
  25. Lee Dong Wook
  26. Go Youn Jung
  27. Lee Chan Won
  28. Lee Jung Jae
  29. Girls’ Generation’s Lim Yoona
  30. Park Jin Young

Watch BTS’s docu-series “BREAK THE SILENCE” on Viki below:

Watch Now

And watch Yu Jae Seok on “Running Man” below!

Watch Now


August Advertisement Model Brand Reputation Rankings Announced插图

Celeb,aespa,BLACKPINK,BTS,Byeon Woo Seok,drama,Girls’ Generation,Go Youn Jung,Gong Yoo,ILLIT,IVE,Kim Do Yeong,Kim Go Eun,Kim Jong Kook,kpop,Lee Byung Hun,Lee Chan Won,Lee Dong Wook,Lee Jung Hoo,Lee Jung Jae,Lim YoonA,Lim Young Woong,Park Bo Gum,Park Eun Bin,Park Ji Hoon,Park Jin Young,PSY,RESCENE,SEVENTEEN,So Ji Sub,Son Heung Min,TWICE,Yu Jae Seok,Zo In Sungaespa,BLACKPINK,BTS,Byeon Woo Seok,drama,Girls’ Generation,Go Youn Jung,Gong Yoo,ILLIT,IVE,Kim Do Yeong,Kim Go Eun,Kim Jong Kook,kpop,Lee Byung Hun,Lee Chan Won,Lee Dong Wook,Lee Jung Hoo,Lee Jung Jae,Lim YoonA,Lim Young Woong,Park Bo Gum,Park Eun Bin,Park Ji Hoon,Park Jin Young,PSY,RESCENE,SEVENTEEN,So Ji Sub,Son Heung Min,TWICE,Yu Jae Seok,Zo In Sung#August #Advertisement #Model #Brand #Reputation #Rankings #Announced1787762564

Watch: Zico Joins Choo Sung Hoon And Kim Jong Kook As New Youngest Member Of Travel Variety Show

Zico is joining “A Real Man’s Way to Travel” as its new youngest member!

“A Real Man’s Way to Travel” is a raw, unscripted travel reality show that follows three extreme MBTI type P men on an unfiltered adventure. Season 1 starred Choo Sung Hoon, Kim Jong Kook, and BIGBANG’s Daesung. For Season 2, Zico will replace Daesung, who has departed the show, as the trio travels across Taiwan.

With Zico joining the lineup, the trio is expected to bring a fresh bromance by combining the show’s signature “tough-guy” energy with Zico’s unique hip-hop style.

Newly released photos offer a glimpse of the trio’s chemistry. Choo Sung Hoon, Kim Jong Kook, and Zico are seen exploring Taiwan in matching T-shirts and quickly growing close as they walk around with their arms around one another and share bright smiles.

Watch: Zico Joins Choo Sung Hoon And Kim Jong Kook As New Youngest Member Of Travel Variety Show插图 Watch: Zico Joins Choo Sung Hoon And Kim Jong Kook As New Youngest Member Of Travel Variety Show插图1

In one playful scene, Choo Sung Hoon and Kim Jong Kook lift Zico onto their shoulders by the pool as they cheer with their hands raised. Another photo shows the three sitting together by the water and having a serious conversation, raising anticipation for the deeper stories they will share throughout their journey.

Watch: Zico Joins Choo Sung Hoon And Kim Jong Kook As New Youngest Member Of Travel Variety Show插图2 Watch: Zico Joins Choo Sung Hoon And Kim Jong Kook As New Youngest Member Of Travel Variety Show插图3

Watch a new teaser and a video message from Daesung to Zico below:

“A Real Man’s Way to Travel” Season 2 will premiere in October.

While waiting, watch Kim Jong Kook on “Running Man” below:

WATCH NOW

Source (1)


Watch: Zico Joins Choo Sung Hoon And Kim Jong Kook As New Youngest Member Of Travel Variety Show插图4

TV/Film,Variety,Video,Choo Sung Hoon,Daesung,Kim Jong Kook,kpop,ZicoChoo Sung Hoon,Daesung,Kim Jong Kook,kpop,Zico#Watch #Zico #Joins #Choo #Sung #Hoon #Kim #Jong #Kook #Youngest #Member #Travel #Variety #Show1787233819

July Star Brand Reputation Rankings Announced

The Korean Business Research Institute has published its brand reputation rankings for all stars during the month of July!

The rankings were determined through an analysis of various stars’ media coverage, consumer participation, interaction, and community awareness indexes, using big data collected from June 28 to July 28.

BTS rose to the top of the list this month with a brand reputation index of 8,131,706, marking a 21.71 percent increase in their score since June.

RESCENE shot to second place after seeing a 71.25 percent rise in their brand reputation index, bringing their total score to 7,974,809 for July.

Meanwhile, Lim Young Woong took third place for the month with a brand reputation index of 5,814,144.

So Ji Sub came in at a close fourth with a brand reputation index of 5,541,602 for July.

Finally, Yu Jae Seok rounded out the top five with a brand reputation index of 5,303,088, marking a 3.33 percent increase in his score since June.

Check out the top 30 for this month below!

  1. BTS
  2. RESCENE
  3. Lim Young Woong
  4. So Ji Sub
  5. Yu Jae Seok
  6. CORTIS
  7. Hwang Jung Min
  8. IVE
  9. Park Ji Hoon
  10. SEVENTEEN
  11. PSY
  12. aespa
  13. BLACKPINK
  14. Yoon Kyung Ho
  15. TWICE
  16. Park Ji Hyeon
  17. Lee Jung Hoo
  18. Park Ji Sung
  19. Gong Yoo
  20. Kim Yong Bin
  21. I.O.I
  22. BIGBANG
  23. LE SSERAFIM
  24. Jun Hyun Moo
  25. Lee Dong Wook
  26. Kim Go Eun
  27. Jun Ji Hyun
  28. Sung Si Kyung
  29. Ha Jung Woo
  30. Kim Jong Kook

Watch BTS’s docu-series “BREAK THE SILENCE” with subtitles on Viki below:

Watch Now

And watch So Ji Sub in his film “Confession” below:

Watch Now

Source (1)


July Star Brand Reputation Rankings Announced插图

Celeb,aespa,BIGBANG,BLACKPINK,BTS,CORTIS,Gong Yoo,Ha Jung Woo,Hwang Jung Min,I.O.I,IVE,Jun Hyun Moo,Jun Ji Hyun,Kim Jong Kook,Kim Yong Bin,LE SSERAFIM,Lee Dong Wook,Lee Jung Hoo,Lim Young Woong,Park Ji Hoon,Park Ji Hyeon,Park Ji Sung,PSY,RESCENE,SEVENTEEN,So Ji Sub,Sung Si Kyung,TWICE,Yoon Kyung Ho,Yu Jae Seokaespa,BIGBANG,BLACKPINK,BTS,CORTIS,Gong Yoo,Ha Jung Woo,Hwang Jung Min,I.O.I,IVE,Jun Hyun Moo,Jun Ji Hyun,Kim Jong Kook,Kim Yong Bin,LE SSERAFIM,Lee Dong Wook,Lee Jung Hoo,Lim Young Woong,Park Ji Hoon,Park Ji Hyeon,Park Ji Sung,PSY,RESCENE,SEVENTEEN,So Ji Sub,Sung Si Kyung,TWICE,Yoon Kyung Ho,Yu Jae Seok#July #Star #Brand #Reputation #Rankings #Announced1785335988

July Variety Star Brand Reputation Rankings Announced

The Korean Business Research Institute has published this month’s brand reputation rankings for variety stars!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of 50 popular entertainers, using big data collected from June 4 to July 4.

Yu Jae Seok held onto his spot at the top of the list this month with a brand reputation index of 5,200,431 for July. High-ranking phrases in his keyword analysis included “You Quiz on the Block,” “How Do You Play?”, and “Happy Together,” while his highest-ranking related terms included “together,” “talk,” and “good chemistry.” Yu Jae Seok’s positivity-negativity analysis also revealed a score of 93.85 percent positive reactions.

Lee Soo Ji took second place with a brand reputation index of 2,212,818, while Kim Jong Kook ranked third with a score of 1,944,472.

Tak Jae Hoon rose to fourth place with a brand reputation index of 1,755,775, marking a 39.69 percent increase in his score since last month.

Finally, Kim Won Hun rounded out the top five with a brand reputation index of 1,682,905, marking a 17.20 percent rise in his score since June.

Check out the top 30 for this month below!

  1. Yu Jae Seok
  2. Lee Soo Ji
  3. Kim Jong Kook
  4. Tak Jae Hoon
  5. Kim Won Hun
  6. Seo Jang Hoon
  7. Kim Dong Hyun
  8. Kim Jong Min
  9. Joo Woo Jae
  10. Shin Dong Yup
  11. HaHa
  12. Kim Joon Ho
  13. Super Junior’s Kim Heechul
  14. Jung Joon Ha
  15. Jun Hyun Moo
  16. Jang Do Yeon
  17. Kim Young Chul
  18. Lee Young Ja
  19. Lee Kyung Kyu
  20. Kang Ho Dong
  21. Kim Gura
  22. Lee Ji Hye
  23. Lee Soo Geun
  24. Ji Suk Jin
  25. Park Myung Soo
  26. Jung Hyung Don
  27. Yoon Jong Shin
  28. Heo Kyung Hwan
  29. Kim Min Kyung
  30. Park Mi Sun

Watch Yu Jae Seok and Kim Jong Kook on “Running Man” below:

Watch Now

Or check out Lee Soo Ji’s drama “Touch” here:

Watch Now

And watch Tak Jae Hoon on “My Little Old Boy” below!

Watch Now

Top Photo Credit: Xportsnews


July Variety Star Brand Reputation Rankings Announced插图

Celeb,drama,HaHa,Heo Kyung Hwan,Jang Do Yeon,Ji Suk Jin,Joo Woo Jae,Jun Hyun Moo,Jung Hyung Don,Jung Joon Ha,Kang Ho Dong,Kim Dong Hyun,Kim Gura,Kim Heechul,Kim Jong Kook,Kim Jong Min,Kim Joon Ho,Kim Min Kyung,Kim Won Hun,Kim Young Chul,Lee Ji Hye,Lee Kyung Kyu,Lee Soo Geun,Lee Soo Ji,Lee Young Ja,Park Mi Sun,Park Myung Soo,Seo Jang Hoon,Shin Dong Yup,Super Junior,Tak Jae Hoon,XPN,Yoon Jong Shin,Yu Jae Seokdrama,HaHa,Heo Kyung Hwan,Jang Do Yeon,Ji Suk Jin,Joo Woo Jae,Jun Hyun Moo,Jung Hyung Don,Jung Joon Ha,Kang Ho Dong,Kim Dong Hyun,Kim Gura,Kim Heechul,Kim Jong Kook,Kim Jong Min,Kim Joon Ho,Kim Min Kyung,Kim Won Hun,Kim Young Chul,Lee Ji Hye,Lee Kyung Kyu,Lee Soo Geun,Lee Soo Ji,Lee Young Ja,Park Mi Sun,Park Myung Soo,Seo Jang Hoon,Shin Dong Yup,Super Junior,Tak Jae Hoon,XPN,Yoon Jong Shin,Yu Jae Seok#July #Variety #Star #Brand #Reputation #Rankings #Announced1784742503

June Variety Star Brand Reputation Rankings Announced

The Korean Business Research Institute has published this month’s brand reputation rankings for variety stars!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of 50 popular entertainers, using big data collected from May 6 to June 6.

Yu Jae Seok continued his reign at the top of the list this month with a brand reputation index of 5,510,453. High-ranking phrases in his keyword analysis included “Jae Seok’s B&B Rules!”, “You Quiz on the Block,” and “How Do You Play?”, while his highest-ranking related terms included “comfortable,” “heartwarming,” and “talk.” Yu Jae Seok’s positivity-negativity analysis also revealed a score of 94.13 percent positive reactions.

Kim Jong Kook rose to second place with a brand reputation index of 3,114,066, marking a 32.39 percent increase in his score since May.

HaHa came in at a close third with a brand reputation index of 3,094,165, marking a 1.26 percent rise in his score since last month.

Lee Soo Ji jumped to fourth place after seeing a 77.55 percent increase in her brand reputation index since May, bringing her total score to 2,877,256.

Finally, Jun Hyun Moo rounded out the top five with a brand reputation index of 2,711,999 for June.

Check out the top 30 for this month below!

  1. Yu Jae Seok
  2. Kim Jong Kook
  3. HaHa
  4. Lee Soo Ji
  5. Jun Hyun Moo
  6. Shin Dong Yup
  7. Joo Woo Jae
  8. Kang Ho Dong
  9. Kim Dong Hyun
  10. Kim Sook
  11. Seo Jang Hoon
  12. Kim Jong Min
  13. Yang Sang Gook
  14. Ahn Jung Hwan
  15. Heo Kyung Hwan
  16. Kim Won Hun
  17. Kim Gura
  18. Jang Do Yeon
  19. Jung Joon Ha
  20. Lee Young Ja
  21. Park Myung Soo
  22. Super Junior’s Kim Heechul
  23. Tak Jae Hoon
  24. Kim Joon Ho
  25. Lee Sang Min
  26. Defconn
  27. Yoon Jung Soo
  28. Park Mi Sun
  29. Lee Kyung Kyu
  30. Lee Soo Geun

Watch Yu Jae Seok, Kim Jong Kook, and HaHa on “Running Man” below:

Watch Now

Or watch Jun Hyun Moo on “I Live Alone” below!

Watch Now


June Variety Star Brand Reputation Rankings Announced插图

Celeb,Ahn Jung Hwan,Defconn,drama,HaHa,Heo Kyung Hwan,Jang Do Yeon,Joo Woo Jae,Jun Hyun Moo,Jung Joon Ha,Kang Ho Dong,Kim Dong Hyun,Kim Gura,Kim Heechul,Kim Jong Kook,Kim Jong Min,Kim Joon Ho,Kim Sook,Kim Won Hun,Lee Kyung Kyu,Lee Sang Min,Lee Soo Geun,Lee Soo Ji,Lee Young Ja,Park Mi Sun,Park Myung Soo,Seo Jang Hoon,Shin Dong Yup,Super Junior,Tak Jae Hoon,Yang Sang Gook,Yoon Jung Soo,Yu Jae SeokAhn Jung Hwan,Defconn,drama,HaHa,Heo Kyung Hwan,Jang Do Yeon,Joo Woo Jae,Jun Hyun Moo,Jung Joon Ha,Kang Ho Dong,Kim Dong Hyun,Kim Gura,Kim Heechul,Kim Jong Kook,Kim Jong Min,Kim Joon Ho,Kim Sook,Kim Won Hun,Lee Kyung Kyu,Lee Sang Min,Lee Soo Geun,Lee Soo Ji,Lee Young Ja,Park Mi Sun,Park Myung Soo,Seo Jang Hoon,Shin Dong Yup,Super Junior,Tak Jae Hoon,Yang Sang Gook,Yoon Jung Soo,Yu Jae Seok#June #Variety #Star #Brand #Reputation #Rankings #Announced1782847581

May Variety Star Brand Reputation Rankings Announced

The Korean Business Research Institute has published this month’s brand reputation rankings for variety stars!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of 50 popular entertainers, using big data collected from April 2 to May 2.

Yu Jae Seok held onto his spot at the top of the list this month with a brand reputation index of 6,016,846, marking a 2.79 percent increase in his score since April. High-ranking phrases in his keyword analysis included “How Do You Play?”, “Happy Together,” and “Jae Seok’s B&B Rules!”, while his highest-ranking related terms included “donate,” “challenge,” and “talk.” Yu Jae Seok’s positivity-negativity analysis also revealed a score of 93.92 percent positive reactions.

HaHa rose to second place with a brand reputation index of 3,055,565, marking an 18.82 percent increase in his score since last month.

Jun Hyun Moo took third place with a brand reputation index of 2,833,392, marking a 9.43 percent rise in his score since April.

Heo Kyung Hwan came in at a close fourth after seeing a 47.90 percent increase in his brand reputation index, bringing his total score to 2,766,892 for May.

Finally, Shin Dong Yup rounded out the top five with a brand reputation index of 2,678,282, marking an 18.97 percent rise in his score since April.

Check out the top 30 for this month below!

  1. Yu Jae Seok
  2. HaHa
  3. Jun Hyun Moo
  4. Heo Kyung Hwan
  5. Shin Dong Yup
  6. Kim Jong Kook
  7. Joo Woo Jae
  8. Ji Suk Jin
  9. Kang Ho Dong
  10. Ahn Jung Hwan
  11. Kim Dong Hyun
  12. Yang Sang Gook
  13. Kim Sook
  14. Kim Jong Min
  15. Tak Jae Hoon
  16. Jang Do Yeon
  17. Lee Sang Min
  18. Lee Soo Ji
  19. Kim Joon Ho
  20. Lee Kyung Kyu
  21. Seo Jang Hoon
  22. Kim Young Chul
  23. Lee Soo Geun
  24. Kim Gura
  25. Super Junior’s Kim Heechul
  26. Jung Joon Ha
  27. Lee Young Ja
  28. Park Myung Soo
  29. Hong Hyun Hee
  30. Hong Jin Kyung

Watch Yu Jae Seok and HaHa on “Running Man” below:

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Or watch Jun Hyun Moo on “I Live Alone” below!

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May Variety Star Brand Reputation Rankings Announced插图

Celeb,Ahn Jung Hwan,drama,HaHa,Heo Kyung Hwan,Hong Hyun Hee,Hong Jin Kyung,Jang Do Yeon,Ji Suk Jin,Joo Woo Jae,Jun Hyun Moo,Jung Joon Ha,Kang Ho Dong,Kim Dong Hyun,Kim Gura,Kim Heechul,Kim Jong Kook,Kim Jong Min,Kim Joon Ho,Kim Sook,Kim Young Chul,Lee Kyung Kyu,Lee Sang Min,Lee Soo Geun,Lee Soo Ji,Lee Young Ja,Park Myung Soo,Seo Jang Hoon,Shin Dong Yup,Super Junior,Tak Jae Hoon,Yang Sang Gook,Yu Jae Seokahn jung hwan,drama,haha,heo kyung hwan,hong hyun hee,hong jin kyung,jang do yeon,ji suk jin,joo woo jae,jun hyun moo,jung joon ha,kang ho dong,kim dong hyun,kim gura,kim heechul,kim jong kook,kim jong min,kim joon ho,kim sook,kim young chul,lee kyung kyu,lee sang min,lee soo geun,lee soo ji,lee young ja,park myung soo,seo jang hoon,shin dong yup,super junior,tak jae hoon,yang sang gook,yu jae seok#Variety #Star #Brand #Reputation #Rankings #Announced1779608997

April Star Brand Reputation Rankings Announced

The Korean Business Research Institute has published its brand reputation rankings for all stars during the month of April!

The rankings were determined through an analysis of various stars’ media coverage, consumer participation, interaction, and community awareness indexes, using big data collected from March 29 to April 29.

BTS continued their reign at the top of the list this month with a brand reputation index of 11,547,433 for April.

Yoo Jae Suk took second place with a brand reputation index of 7,325,244, while Lim Young Woong ranked third with a score of 6,675,381.

Byeon Woo Seok shot to third place after seeing a staggering 252.87 percent increase in his brand reputation index since March, bringing his total score to 5,316,985.

Finally, Park Ji Hoon rounded out the top five with a brand reputation index of 5,105,720.

Check out the top 30 for this month below!

  1. BTS
  2. Yoo Jae Suk
  3. Lim Young Woong
  4. Byeon Woo Seok
  5. Park Ji Hoon
  6. IVE
  7. Son Heung Min
  8. Lee Jung Hoo
  9. Kim Hye Yoon
  10. SEVENTEEN
  11. Ha Jung Woo
  12. BLACKPINK
  13. Kim Jong Kook
  14. Ryu Hyun Jin
  15. HANRORO
  16. HaHa
  17. Yoo Hae Jin
  18. BIGBANG
  19. Wanna One
  20. aespa
  21. Sung Si Kyung
  22. TWICE
  23. Park Ji Sung
  24. Kang Ho Dong
  25. KiiiKiii
  26. Park Bo Gum
  27. Jun Hyun Moo
  28. Lee Byung Hun
  29. Ha Ji Won
  30. Kim Do Yeong

Watch BTS’s docu-series “BREAK THE SILENCE” with subtitles on Viki below:

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Or watch Byeon Woo Seok in “Lovely Runner” here:

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And Park Ji Hoon in “Love Song for Illusion” below!

Watch Now


April Star Brand Reputation Rankings Announced插图

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